Like most designers, we’re big fans of analogue photography. There’s nothing we like more than taking a Holga or a Lomo out for the day and seeing what happens when you shoot from the hip. But like they say, the best camera is the one you have on you, and the camera we all have on us these days is the iPhone. …
Continue ReadingOf all of the ways to encourage young Australians to moderate their drinking, a film competition is certainly one of the most innovative ideas. That’s exactly what our client …
Continue ReadingIt’s been a long time coming, but we’re finally able to show people the results of our collaboration with Chateau Tahbilk and author Fay Woodhouse. Vintage Stories is a wonderful 150-year history of Tahbilk, as well as the people who have been a part of her story. …
Continue ReadingWe’re interested in what non-designers have in mind when they hear the work ‘design’. Here, we ask engineer Paul what he thinks graphic design is.
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The value of an organisation as complex as the Royal Women’s Hospital in Melbourne is a difficult thing explain to people. It means different things to different people, and it’s tempting to tell the story from the point of view of the people who work there. Tempting, but probably the wrong thing to do in the long run. …
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We’ve decided to radically change the way we tell people about what we do. The first step to making that happen has been to pull the plug on our old website. We’re not sad – it wasn’t all that good, and nothing gets done without the pressure of a deadline. …
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We’ve been working with Stanley Archibald now for over a decade, and when the chance came to design a new range for him, we were delighted to be able to help. The premium range is available at his store in Hardware Street, Melbourne.
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South Australia’s Coopers Brewery has built a strong brand based on its heritage values. Outside of its home state of South Australia, where it produces a number of lower-volume beers, it is known for hand-crafted, bottle-conditioned ales. Coopers drinkers feel an attachment to the company, which remains defiantly family-owned after all these years. …
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Not only does America not use SI (metric) measurements — and the less said about that the better — but the USA and Canada comprise the only two countries in the world who don’t use ISO 216 paper measurements. …
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James Braund and Floate go way back. Back before Floate was even founded, in fact. James and Ross Floate first met while working on the same publication for Fairfax back in the mid 1990’s. They struck up a friendship based on a mutual appreciation of each other’s work, and have been firm friends ever since. …
Continue ReadingWe're a group of thoughtful designers in Melbourne, Australia. Our work ranges from branding to online annual reporting to communications consulting. We've helped people solve some pretty difficult problems, and we think we could probably help you too. Give us a call on (03) 9606 0866.
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Ross’ Blog