09 Jul 2010, Posted by Ross Floate in Blog, Featured, Thoughts, 1 Comments

Randomly-sized pegs, square holes.

02 Jul 2010, Posted by Ross Floate in Blog, Project Stories, above the fold, 0 Comments

And Now It’s In Print – Launched

We’ll be writing some in-depth posts soon about how we created And Now It’s In Print, but right now we just want to announce that it’s out in the wild. We had a launch party at £1000 Bend on 24 June, and it went off like a rocket. (more…)

17 Jun 2010, Posted by Ross Floate in Print, above the fold, 0 Comments

Recent Work: Kozminsky

Kozminsky Jewellers is one of the oldest businesses in Melbourne, and is a firm synonymous with excellence, tradition, and quality. We work extremely closely with them on everything from their jewellery catalogues through to their gallery openings. (more…)

17 Jun 2010, Posted by Ross Floate in Print, below the fold, 0 Comments

Recent work: ANZ Investor Guide

Since creating ANZ’s Online Shareholder Review in 2009, we’ve been working closely with the Investor Relations team on a number of projects. The most recent of these is the print version of their Investor Guide, which is now viewable in our gallery. The task was to reduce the document from its previous booklet incarnation to a more accessible “at-a-glance” guide to the Bank and its operations.

11 Jun 2010, Posted by Ross Floate in Blog, Featured, Thoughts, 0 Comments

On Print

(This article originally appeared in The Big Issue Australia #366)

As long as I can remember, I’ve worked in a world where the conventional wisdom has been that print is dying. If you listen to a lot of pundits (mostly online pundits, naturally) you’ll hear that print is already dead; it just doesn’t know it yet. (more…)

18 May 2010, Posted by Ross Floate in above the fold, 0 Comments

And Now It’s In Print

I’d like to introduce you to a new project I’m working on called ‘And Now It’s In Print’.

When I recently attended South By Southwest Interactive in Austin, Texas, I noticed the free newspaper ‘Things Our Friends Sent Us For Printing’, (more…)

06 Apr 2010, Posted by Ross Floate in Blog, Print, Project Stories, below the fold, 0 Comments

Vintage Stories

2010 is the 150th anniversary of the establishment of Chateau Tahbilk, one of Australia’s most respected wineries. Over a six-month period we worked closely with the team at Tahbilk, the author Fay Woodhouse, and print management group Invicium to put together a striking publication chronicling Tahbilk from the 1860 through to today. (more…)

27 Feb 2010, Posted by Ross Floate in Featured, Project Stories, 0 Comments

SafeZone Film Festival

Of all of the ways to encourage young Australians to moderate their drinking, a film competition is certainly one of the most innovative ideas. That’s exactly what  our client (more…)

24 Feb 2010, Posted by Ross Floate in Blog, Brand Identity, Project Stories, above the fold, 0 Comments

A Metre Matters

We’ve recently been doing a lot of work for the Amy Gillett Foundation – a group dedicated to ensuring that both cyclists and drivers work to reduce injuries on our roads.

In developing an identity for their new A Metre Matters campaign, we quickly and effectively convey the idea of leaving extra space between cyclists and drivers. (more…)

24 Feb 2010, Posted by Ross Floate in Blog, Project Stories, 0 Comments

Vintage Stories sneak peek

It’s been a long time coming, but we’re finally able to show people the results of our collaboration with Chateau Tahbilk and author Fay Woodhouse. Vintage Stories is a wonderful 150-year history of Tahbilk, as well as the people who have been a part of her story. (more…)